Felicia Day's perspective on web series

A great post by Felicia about web series...I'm not going to piecemeal it so click over to http://feliciaday.com/blog/web-series-4-things-to-ask-yourself-before-starting

Web series: 4 things to ask yourself before starting

1. How is My Project Unique to the Web?
2. How is My Web Series Unique to ME?
3. Who is My Audience and How Will I Reach Them?
4. Do I Know What I’m Getting Into?

The only item I would tack on to that list would be "5. Monetizing My Project"; which seems to be the trick that no production team has really caught on to yet.

While we've seen some fantastic work has anyone really gotten a 'blockbuster' web series thus far? I'm not speaking to content or visuals, I'm talking about the producers themselves. I haven't read any trade rag yet where someone is tooting off about "WE JUST MADE A KILLING ON THE WEB!"

And honestly, that's what I'm looking for, because if you can do that then you probably make something I want to invest myself in...